The Kindness of Virtual Strangers
Over the last few years charities have started to realise the potential of social media for distributing their message and reaching people beyond their donor lists. Even the smallest campaign, properly executed, can garner worldwide attention, and individuals in particular
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TENTH EDITION: Family Matters
One in two adults has the same maths skills as a nine-year-old kid Almost 17 million adults (49.1%) have basic maths skills that are no better than children aged nine to eleven. Adults with skills below this level would struggle
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NINTH EDITION: Family Matters
Disney and Nickelodeon go after mummy bloggers Disney Interactive has acquired five-year-old online parenting platform Babble Media, which houses more than 200 mom bloggers. Nickelodeon, meanwhile, has officially launched NickMom.com, a platform that is initially rolling out as a blog
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Google+ and brands
Google+ is new, but it is important to understand its unique set of tools and features.
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EIGHTH EDITION: Family Matters
Fatherhood reduces testosterone Blood tests reveal that levels of testosterone in men drop substantially over a five-year period in those with children. Testosterone levels were tracked in 624 men from the age of 21. Men with higher levels of testosterone
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SEVENTH EDITION: Family Matters
Mothers ‘genuinely trust’ few brands A study of 3,000 mothers has revealed that British mothers ‘genuinely trust’ just 18 household brands. When it comes to shopping, more than half of women stick to the same brands their mothers used to
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