Posts Tagged for: family matters

TENTH EDITION: Family Matters

One in two adults has the same maths skills as a nine-year-old kid Almost 17 million adults (49.1%) have basic maths skills that are no better than children aged nine to eleven. Adults with skills below this level would struggle
Read more >

Posted in Opinion, People insights | Tagged facts, family matters, stats | Leave a comment

NINTH EDITION: Family Matters

Disney and Nickelodeon go after mummy bloggers Disney Interactive has acquired five-year-old online parenting platform Babble Media, which houses more than 200 mom bloggers. Nickelodeon, meanwhile, has officially launched NickMom.com, a platform that is initially rolling out as a blog
Read more >

Posted in Opinion, People insights | Tagged family matters, insight, stats | Leave a comment

EIGHTH EDITION: Family Matters

Fatherhood reduces testosterone Blood tests reveal that levels of testosterone in men drop substantially over a five-year period in those with children. Testosterone levels were tracked in 624 men from the age of 21. Men with higher levels of testosterone
Read more >

Posted in People insights | Tagged family matters, insight, stats | Leave a comment

SEVENTH EDITION: Family Matters

Mothers ‘genuinely trust’ few brands A study of 3,000 mothers has revealed that British mothers ‘genuinely trust’ just 18 household brands. When it comes to shopping, more than half of women stick to the same brands their mothers used to
Read more >

Posted in People insights | Tagged family matters, insight, stats | Leave a comment

FIFTH EDITION: Family Matters

Young people love their mobiles more than TV UK population as a whole – TV remains the media that would be missed the most, although it’s popularity has decreased – from 50% (2009) to 44% (2010). 16-24s – for the
Read more >

Posted in People insights | Tagged Family, family matters, insight, People insights, research, stats, Stuff we notice and tagged audience | Leave a comment

FOURTH EDITION: Family matters

Mums are shopping around for lower prices Totsy.com and BSM Media recently conducted a survey of 1,900 U.S. mums. They found that: Most mums choose what to buy based on price, with quality being a close second Mums feel proud when they save
Read more >

Posted in People insights | Tagged audience, Family, family matters, insight, research, stats | Leave a comment