Posts Tagged for: children

Commercialisation of childhood – TüV for kids

I have two fundamental concerns about the current debate on the “commercialisation of childhood”, which the release of the recent UNICEF study has again fuelled (see my recent post). These are that for something that is set to have wide long-term impact (our
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Posted in Opinion | Tagged advertising, bailey review, children, commercialisation, fast food, food, hfss, junk food, kids, promotion, regulation, unicef | Leave a comment

Pink Ponies: A Case Study

Just came across this “case study video”. Hilarious! So worth a watch. Gives a whole new meaning to engaging families. Enjoy.

Posted in Stuff we like | Tagged advertising, children, families, Family, fun, humour, kids | Leave a comment

UNICEF’s report on child well-being and the media debate

Been seeing quite a bit of coverage today on UNICEF’s report on child well-being and inequality in the UK, Spain and Sweden. The study is really solid (and sad if you’re in the UK), and raises some important questions. The
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Posted in Opinion | Tagged advertising, children, Family, parents, unicef | 4 Comments

Family advertising?

Here are some examples of advertising by brands clearly looking to connect with today’s family including Tesco…  

Posted in People insights, Stuff we like | Tagged advertising, children, dads, finance, kids, mums, parents, retail, tesco, zurich | Leave a comment

Great teacher, children and game = world peace.

An amazing example of how (super low-fi) gameplay and a great teacher can do amazing things… and show us how clever children are… and maybe we’re not? It was one of the last talks of TED2011… and a great way
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Posted in People insights, Stuff we like | Tagged children, game, gaming, kids, ted, ted2011 | Leave a comment

Airlines & Families – Flying down memory lane

So I’ve been posting for a little while now about how different airlines are trying to connect with families such as Air New Zealand or Emirates (and how banks are failing to). My parents recently repaired my old travel case so
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Posted in Stuff we like | Tagged airlines, children, Family, kids, Travel | 1 Comment